I can plan a schedule from your data, but I cannot set anything up before I see it, and your bid strategy changes what I can propose.
- Day and hour data (required). Per day and hour block for the campaign: spend, clicks and conversions, for one date range. Why: I compute conversion rate and CPA per block and only act on blocks with enough clicks.
- Bid strategy (required): you said Maximize conversions. Google's bid adjustments page says that with Smart Bidding, including Maximize conversions, "you don’t need to make manual bid adjustments", and a manual one "won’t be supported". So I will not propose bid adjustments; I can only propose hours when ads show.
- Business hours (optional, but it matters for a schedule): when calls or leads can be handled. Default if missing: I propose no hour cuts and ask.
- Minimum clicks per block (optional). Default: 30 clicks, my working guide.
I will not change the ad schedule now or later without your approval of the exact change. Send the data next week and I will run it then.