Status groups
Meadowlark Wellness, targeting United States for all campaigns, no certifications (your input). Status and Policy details kept exactly as shown.
| Item | Campaign | Text | Status | Policy details |
|---|---|---|---|---|
| A1 | Teas | 'Calm Tea - Caffeine Free Blend' | Eligible (limited) | Healthcare and medicines |
| A2 | Teas | 'Detox Tea Cures Bloating!!' | Disapproved | Editorial: punctuation; Unapproved substances |
| A3 | App | 'Sleep Journal App - Track Your Nights' | Eligible | (blank) |
| A4 | App | 'Sleep Better Tonight' | Eligible (limited) | Healthcare and medicines |
| A5 | Teas | sitelink 'Gift Sets' | Disapproved | Destination not working |
Per item actions
| Item | Action | Basis |
|---|---|---|
| A1 | Possible mislabel, appeal candidate | business_facts: the Calm Tea makes no health claims |
| A2 | Your decision: edit or stop (product being discontinued) | business_facts: the detox tea is being discontinued |
| A3 | No action | Status Eligible |
| A4 | Possible mislabel, appeal candidate | business_facts: the journal app makes no health claims |
| A5 | Edit: fix the destination, then save to resubmit | Policy details: Destination not working |
Notes per item: - A1 and A4: Google's help says an Eligible (limited) ad "can run, but not in all situations", with limits "based on location, the device being used" and other factors. The restriction may be correct; I cannot judge that. Your input says these products make no health claims, so each is a candidate for a "Dispute decision" appeal. Only Google's review decides. - A2: two policies are listed. The editorial punctuation issue is the '!!'. I do not know what the Unapproved substances label refers to in this ad, so I do not guess. Since you say the product is being discontinued, you may prefer to stop the ad instead of editing it (question 1). If you edit: 'Detox Tea' plus [ADD: wording you approve], no repeated punctuation. - A5: I need the sitelink's current URL and the working URL (question 2). Then edit the sitelink and Save to resubmit for review. - A3: Eligible; Policy details is blank, which fits that status.
Counts
| Status | Items |
|---|---|
| Eligible (limited) | 2 |
| Disapproved | 2 |
| Eligible | 1 |
| Items total | 5 |
| Action | Items |
|---|---|
| Possible mislabel, appeal candidate | 2 |
| Your decision: edit or stop (product being discontinued) | 1 |
| No action | 1 |
| Edit: fix the destination, then save to resubmit | 1 |
Appeals and edits (held)
- Appeal A1: Tools, Troubleshooting, Policy manager, Appeal on A1, reason Dispute decision, Submit. HELD.
- Appeal A4: same steps for A4. HELD.
- Edit A5 destination, then Save to resubmit for review. HELD until you send the URL and approve.
- A2: edit or stop, your decision. HELD.
Questions for you
- A2: edit it, or stop running it since the product is being discontinued?
- A5: what is the sitelink's current URL, and which URL should it use?
- Do the A1 or A4 landing pages mention sleep, stress or other health topics? I want to know before an appeal says the label is wrong.
Needs your decision
- Approve appeals for A1 and A4, the A5 fix and the A2 choice (all HELD).